Sofie Andreou, M.Eng
In the area of digital marketing, we start most relationships by helping you create your competitive strategy & plan. I do this by first conducting a competitive digital marketing audit & action plan for you. That feeds our strategy and planning session.
Next, if it makes sense, I help you discover what you are best at and either we train or help you outsource the rest!
I provide digital marketing training, plus we are a full-service digital marketing agency. By full-service agency, I mean we will pop in and capture materials we can then use as your social media posts!
I am the author of the Your Social Marketing Strategy & Plans Books, Webinar & Video series. I am continuing evolving it and deliver it 100s of professionals monthly, mostly virtually these days.
Our Digital Marketing Services include Digital Marketing Strategies & Audits, Digital Marketing Plans, Training, Video Tutorials, Certification, Courses, Google 360 Photos e-Commerce Website, Social Selling, Google Listing, SEO Google Listing ... Posting & Training.
From 2002 to 2019 I created and delivered the "sold out" third-year class, Online Marketing Principles, at Trent University. I was lucky enough to have over 3000 students in my class in that time.
As the demands of my own clients increased, I evolved those materials and now deliver my course to business professionals as Digital Marketing Courses and Certification.
I am proud to be recognized as a digital marketing leader in various groups including; Economic Development, Chambers of Commerce, small business enterprise centers, fortune 500 companies and the online business community.
My practice is focused on digital marketing training for both small, large, local and international companies. Regularly, I have been asked to appear on regional television shows to speak as the local expert providing updates on digital marketing as it impacts business practices of all sizes.
I holds my undergraduate degree in Computer Science and my Masters of Engineering in Information Systems from the University of Toronto.
I have had the pleasure of being the Chair of the award-winning Bears' Lair Entrepreneurship Competition, on the Board of Directors for the Women's Business Network of Peterborough, a Director of BREI Business Retentions & Expansion International, a Judge of EDCO's Economic Development Council of Ontario Annual Marketing Awards, a founding member of StartUpPeterborough, a member of the Peterborough Chamber of Commerce Board of Directors and currently a founder of FemSteamPtbo.
My husband is my partner in our company. We seem to always be working, even when we're camping in our VW Bus with our two dogs! I get my balance by being outside, either kayaking or hiking with my man and my two dogs, Ruby & Lady.